• Family at sunset

    An outreach project from Maverick Digital

    The Marketing Well

From the bright minds of Maverick Digital, New Zealand’s tourism marketing game-changers, we’re collaborating with some of the industry’s top names to upskill and enrich our collective marketing power – one project at a time!  

Drawing on internal and industry-wide expertise, we’re here to help solve your marketing dilemmas or curiosities, with a complimentary one-off advisory service up for grabs bi-monthly. Submit your project below and it could be the chosen mahi of the month! 


Maverick Digital is on a mission – to lift the bar of our industry’s digital capability. Our whāinga (goal) is for operators, destinations and community groups alike to be digital-ready and perfectly placed to seize the exciting opportunities that the post-pandemic world provides. 

So we’re looking for exciting dilemmas and curiosities to add to our all-new Marketing Well! No issue or question is too big or too small – perhaps you’re looking to build a new website but don’t know where to start, not sure if your social media efforts are benchmarking well, need some best-practice paid media recommendations, or something else. If there’s something marketing-related on your mind, then you’re in the right place.  

Simply outline what you’d like help with using the form below, and once every two months, we’ll team up with a curated selection of experts to brainstorm a selected issue and deliver a 2-page document, full of solutions and ideas to tackle your problem head-on! We’re standing by to support businesses, boards, destination promotion agencies, volunteer groups and any fellow tourism colleagues – by helping us fill the well, you’re helping build our collective knowledge as we all strive to reach a high-value future. 

Nāu te rourou, nāku te rourou, ka ora ai te iwi – with your basket and with our basket, everyone will thrive. 

Apply to The Marketing Well

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